Technology Sector in YYC

When Mary Moran, CEO of Calgary Economic Development (CED), first came on board she talked about diversifying the Calgary economy and looking to Denver as a model of a city who did it. At a recent relaunch of Resource YYC, Mary Moran updated the small crowd on the efforts CED is making to diversify the […]

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How do we get more customers?

Customer acquisition is a term that’s used to explain the link between marketing and sales. You need marketing to draw people in and you need sales to get them to buy. So how do we acquire more customers? Incorporate a combination of marketing tactics Creating a brand that is easy to recognize and top of […]

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